Film Club's Press Round-up for Burt's Bees 'Pop of Colour' Spot

Since its' release last Thursday, Film Club's Instagram and YouTube spot for Burt's Bees has been warmly received by a number of online publications.

The stop motion and high-speed photography spot directed by Film Club's Hayley Morris was made using a fabricated 3D model of the Burt's Bee mascot. The spot was perfectly themed for its' Valentines Day release with glitter, confetti hearts and flower petals.

Watch the spot here.

We've rounded up the latest press mentions for this Valentine's Day spot below:

Bestadsontv.com: http://www.bestadsontv.com/ad/60262/Burts-Bees-Pop-of-Color

Advertolog: http://www.advertolog.com/burts-bees/adverts/pop-of-color-18874705/

Coloribus: http://www.coloribus.com/adsarchive/tv-commercials/burts-bees-products-pop-of-color-18874705/

SourceEcreative: http://online.sourceecreative.com/4DACTION/Web_ON_Search?PersonKeyword=New-Spots-2/17/14

Film Club “POPs” for Burt’s Bees this Valentines day

Following up on the most romantic day of the year, th1ng's Film Club director Hayley Morris has created a stop motion spot for Burt’s Bees.

The 15-second spot, entitled 'Pop of Color', is due to appear this Valentine’s Day on Instagram and YouTube.

Using stop motion and high-speed photography, Hayley fabricated a paper 3D model of the Burt’s Bees “Bee” – which “POPs” a pink heart shaped balloon. The balloon, which explodes into a range of Burt’s Bees products, glitter and real flowers and petals, all land to form the words: “Give your lips, a natural pop of color, this Valentine’s Day.”

Click here to watch it and credits below.

Credits

Th1ng/ Film Club
Director: Hayley Morris
Executive Producer: Sue Loughlin
Producer: Andrea Torres

Baldwin&
Producer: Liz Stovall
ECD: David Baldwin
CD: Bob Ranew
Creatives: Kellyn McGarity, Chad Temples
Account Service: Katharine Belloir
Project Manager: Tonya Martin

Em Cooper's Kiss The Water Featured in 'Communication Arts'

Film Club's Em Cooper has received a glowing review from Communication Arts for her hand painted animation in Kiss The Water, the documentary feature recently on UK theatrical release. 

The article cites Em's animation as "sequences that look like classical art in motion" and that her "expressive brush strokes and a mix of muted and vibrant colours" perfectly convey the film's mood.

You can read the full Communications Art article here.